How Many People Have Facebook Accounts 2019

Facebook stands for a constantly evolving marketing system and communication channel particularly given the recent information insurance coverage and insights. As marketers, we regularly listen to customer/prospect insights concerning their sights of all social media channels which require us to make educated, digitally driven decisions in means to communicate with our audience. The following statistics highlight crucial appropriate Facebook realities as well as can eventually assist you to browse it better, raising your roi (ROI) as well as causing better advertising and marketing success. The fourth quarter demographic upgrade was offered by Facebook on January 30, 2019. The details below includes one of the most existing information supplied directly by Facebook in their records to Wall Street. We will certainly continue to maintain you uploaded as quickly as the details is updated directly from Facebook.

How Many People Have Facebook Accounts



Total Facebook Users


Core Datapoints Evaluation & Updated Wednesday, January 30, 2019, based upon Facebook's official financier relationships details. This info is formally updated when per quarter.

- > Worldwide, there more than 2.32 billion month-to-month active customers (MAU) as of December 31, 2018. This is a 9 percent increase in Facebook MAUs year over year. This is compared to 2.27 billion MAUs for Q3 2018. (Source: Facebook 1/30/19) Facebook is merely also huge to ignore as an on-going part of your digital advertising and marketing interactions program.

- > There are 1.15 billion mobile day-to-day active individuals (Mobile DAU) for December 2016, a rise of 23 percent year-over-year. (Source: Facebook since 2/01/17) This is extremely considerable and also reveals the remarkable growth of mobile website traffic on Facebook. Please note that this was the last main department gotten in IR press releases of a delineation of mobile DAU from other metrics. Mobile advertising and marketing income is reported according to Facebook to represent roughly 93 percent of marketing earnings for Q4 2018 up from 89 percent in Q4 2017.

- > 1.52 billion individuals typically log onto Facebook daily and also are considered daily active individuals (Facebook DAU) for December 2018. This stands for a 9 percent rise year over year (Resource: Facebook as 1/30/19). Sixty-six percent of Facebook's target market would be thought about DAU versus Monthly Energetic Customers (MAU). The Ramification: A big and greatly growing number of Facebook customers are active as well as consistent in their brows through to the website, making them an appealing target market for your marketing efforts. Development was experienced throughout all international areas for the 4th quarter of 2018.

- > There are 1.74 billion mobile active users (Mobile Facebook MAU) for December 2016 which is a rise of 21% year-over-year (Resource: Facebook as of 02/01/17).

- > Generally, the Like and Share Buttons are viewed throughout nearly 10 million sites daily. (Resource: Facebook as of 10/2/2014).

- > In Europe, over 307 million individuals get on Facebook. (Resource: Online Search Engine Journal) The Takeaway: This isn't just an U.S. sensation-- a globally market is offered via Facebook.

- > Age 25 to 34, at 29.7% of users, is the most usual age demographic. (Resource: Emarketer 2012) What this implies for you: This is the prime target demographic for lots of companies' advertising and marketing initiatives, as well as you have the possibility to involve these key consumers on Facebook.

- > 5 new profiles are developed every second. (Source: ALLFacebook 2012) The Implication: Your possible target market on Facebook is growing significantly.

- > Facebook users are 76% woman (out of 100% of all females) as well as 66% man (out of 100% of all males). This stat is one that you actually have to consider because it's contrasting the percentage of all women versus the percent of all males that are on Facebook. Sorry for the complication. To dig a little deeper have a look at this research which does a much better job at clarifying the nuances-- Resource: Brandwatch-- https://www.brandwatch.com/2015/01/men-vs-women-active-social-media/) The Takeaway: Because this isn't a huge analytical difference, you must be able to effectively get to both genders on Facebook.

- > Greatest website traffic occurs mid-week between 1 to 3 pm. (Resource: Bit.ly blog site) On one more note, a Facebook article at 7pm will certainly cause even more click average than posting at 8pm (Resource: Forbes). Go number. How this can help you: You have the potential to reach more customers as well as drive greater website traffic to your website throughout peak use times, yet people may be more likely to be much more participated in the nights. This figure may be an aspect when you are preparing social communication organizing. (Also consider that Facebook has an international audience, so you might intend to prepare around the moment zone of your essential market.).

- > On Thursdays and Fridays, engagement is 18% higher. (Source: Bit.ly blog site) The Implication: Once again, utilize this details to identify when to post in order to maximize your social networks marketing efforts.

- > There are 83 million phony profiles. (Source: CNN) The Takeaway: Absolutely nothing is best, so always remain thoughtful as well as tactical in your efforts. Likewise, fake or not, these are still potential consumers. There are different reasons for phony accounts, including professionals doing testing as well as research study, as well as people who want to section their Facebook make use of greater than is possible with one account.

- > Photo publishes complete 300 million per day. (Source: Gizmodo) The Ramification: Once more, this is a sign of engaged users; additionally, it is an indicator that there are a great deal of photos, along with various other information, contending for individuals' interest, so target your initiatives strategically.

- > Average time spent per Facebook browse through is 20 mins. (Resource: Infodocket) What this means for you: You might have a short time period to make your perception, so use it sensibly with pertinent, interesting and distinct messages and also offers so as to get one of the most return on your efforts.

- > Every 60 seconds on Facebook: 510,000 comments are posted, 293,000 statuses are upgraded, and also 136,000 pictures are published. (Resource: The Social Skinny) The Ramification: Again, there are a lot of involved as well as energetic customers, but also a big amount of info completing for their focus, so high quality and also approach on your part matter.

- > 4.75 billion pieces of content common day-to-day since May 2013 which is a 94 percent increase from August 2012. (Resource: Facebook).

- > 50% of 18-24 year-olds go on Facebook when they awaken. (Resource: The Social Skinny) What this means for you: Facebook is very important to these individuals, and potentially, if done appropriately, so is the content you post on it.

- > One in five page sights in the USA happens on Facebook. (Source: Infodocket 2012) Just how this helps you: This is a massive market online; if you make use of social media sites advertising and marketing efforts on Facebook well, you might have substantial go back to show for it.

- > 42% of marketing professionals report that Facebook is essential or important to their business. (Resource: State of Inbound Advertising And Marketing 2012 The Takeaway: This is a crowded market, yet you can not afford to sit it out, since probabilities are fairly high that your competition is there. The trick is to utilize Facebook advertising appropriately and ensure that your initiatives attract attention from the crowd.

- > 16 Million regional business pages have actually been developed since May 2013 which is an one hundred percent increase from 8 million in June 2012. (Resource: Facebook). Facebook marketing has changed just how company is conducted, as well as its usage by regional businesses to prolong their markets continues to take off.

Thought to take with you: Facebook approximated that 2.7 billion individuals utilize Facebook, WhatsApp, Instagram, or Carrier monthly as well as more than 2 billion individuals use at the very least one of the Facebook household of services each day typically. We located a considerable worth in this short article and also guide by Facebook on how to see the impact of your advertising initiatives (click on this link to view). Let us understand if there is anything we can do to aid you and also your business electronic advertising and marketing efforts.